Social Media Director

Rug & Kilim - Long Island City, NY
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Job Type: Full-time

Job Description

Rug & Kilim is hiring a driven, knowledgeable Social Media Director to support our trade only showroom in NYC and manage the strategy and content for our various platforms. The primary responsibilities of the Social Media Director will be to work with the Editorial and Design departments on original content for platforms including but not limited to Rug & Kilim’s Instagram, Pinterest, Facebook, and other niche social media websites relating to our high-end luxury rug business. The Social Media Director will also be responsible for gauging response metrics, contributing to and adjusting strategies, overseeing our Social Media Calendar with strict deadlines and conducting daily research on best practices and replies on each platform—including regular reports on progress to the Creative Director and the senior members of our company.


  • Become familiar with Rug & Kilim’s current social media profiles on both desktop and mobile platforms including Facebook, Instagram, Pinterest, Twitter, and more
  • Consult Mr. Nazmiyal on posts and regular creative for advertisements on a daily, weekly, and monthly basis
  • Measure and report updates and progress using platform tools, data-driven metrics, direct responses, and other appropriate software when possible


  • Familiarity with posting, metrics, and trend tracking on Instagram, Facebook, Pinterest and other major platforms.
  • Experience with pitching and actualizing content from start to finish cooperating with Mr. Nazmiyal’s vision and the resources in our design and editorial teammates on a daily, weekly, and monthly basis abiding by a strict Social Media Calendar.
  • Ability to research and understand data and trends to implement and adjust new strategies for better content and visibility with the audience of our international brand.


  • $40-45,000, Negotiable, Competitive


  • Entry Level – Experienced (3+ years in Social Media management or relevant branding extremely preferred)

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The Scandinavian Collection presents geometric designs delineated with varying pile heights for tactile emphasis, with numerous fresh, refined patterns woven in a unique variety of yarns and classic colorways. Often referred to by Josh Nazmiyal as “a new language in design” the modernist collection celebrates our unprecedented textural diversity, a formidable Kilim line never seen in these spacious sizes, and an exciting departure from traditional geometry that simultaneously embodies the original design.

Some of the most well-received patterns have drawn inspiration from mid-century pioneers of the aesthetic, reimagined with Josh’s deep reverence of the style and his drive to present the vintage style with the utmost quality and possibility. To that end essential functional concerns were innovated, especially in the flat weaves where the original pieces were fewer, smaller and more vulnerable to folding underfoot and we’ve achieved a durable body resistant to buckling or shifting like traditional flat weaves. A number of our Scandinavian Kilim pieces likewise enjoy a subtle, intriguing colorway variation created through the aforementioned blend of undyed, natural yarns, lending to a unique, tasteful sense of movement complementing the classic geometry.

Our goal was to ensure that the soul of Scandinavian design aesthetic in both functionality and minimalism was observed, while durability, beauty and restraint were addressed in kind.

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